Bond with teachers/alumni/ seniors: Be in constant touch with your seniors and teachers even after they have left the campus. Attend alumni meetings; introduce yourself to the potential people who can be helpful in future. Without a doubt, your senior and teachers are much experienced than you are and can instruct you about dos and don’ts while looking for a job.
Check for Careers tab: Make a list of companies you want to work with and check their respective websites for vacancies. If they have a fitting job opening, send in your resume with an elaborated cover letter about yourself.
Register to Job portals: Timesjobs.com, Shine.com, Naukri.com are some of the job portals that have been successful in providing job opportunities. Many companies and recruiters use them to find the right candidate. Put your resume there. Write an appealing, to the point headline that will force the recruiter to read your resume.
Be opportunistic with LinkedIn: LinkedIn has become an influential tool to connect with people at superior positions. Create a LinkedIn profile, search a target market based on your profile, qualification and interests, and connect with professionals who suit you the best. Remember to fill up your profile details completely and follow up regularly. For example, if you want to be into print media, then connect with all the big publishing houses and their HRs to be updated about any job vacancy they come up with.
Connect through Facebook: This social networking site is a major source of connecting to large number of people online. Recognize your network there; especially join pages and groups that cater to job seekers in media industry. For example there are pages on facebook by name social media jobs, media jobs daily etc that would update you about job vacancies. Be a member of such groups and post your query about the job, you will definitely get a positive lead. Facebook can sometimes be more useful for job hunting than LinkedIn.
Also, have a close look at your existing network and identify people who are already working in media at authoritative positions. Such people can let you land to a great job because they have good connections and contacts. Before we part, let me make you cautious about the fact that 90% of recruiting firms do a Google search on their applicants, so make sure you lie onto a good side.